Papa John's faced backlash and slumping sales after its founder slammed the NFL for its response to players' national-anthem protests in November. Pizza Hut has a chance to use the deal to boost sales ? and take business away from Papa John's. The NFL has a new official pizza. On Wednesday, Pizza Hut announced it had signed a multi-year agreement to serve as the NFL's official pizza sponsor. The announcement comes one day after Papa John's announced it had ended its NFL sponsorship deal.