VIDEO : Amazon To Focus On Blockbusters In A Bid To Get More Prime Video Users

In addition to its original content, Amazon has made a name for itself in purchasing acclaimed art-house projects that nabbed accolades at venues such as the Sundance Film Festival in the hopes of luring viewers to Prime Video with them. Now, though, according to a new report from Reuters, Amazon is chiefly going for the sweet cash flow associated with blockbusters.