VIDEO : Is There A Rotten Tomatoes Rival Out There?

Love it or hate it, Rotten Tomatoes has completely shifted how movies are marketed. Rotten Tomatoes has been a thorn in the side of studios and directors for years, as they feel a low score on the site unfairly gives the perception that it?s a bad movie. Avi and Joshua Stern think they?ve come up an alternative that?s can give both movie recommendations and advise companies on how to spend ad dollars. MovieGrade is an app that gives its users a more personalized selection of movie titles to see.