VIDEO : Star Wars 8 Director Had Say In Secretive Marketing

Celebrity in this news:

The Last Jedi director Rian Johnson had specific requirements for marketing for the new movie.

A new trailer for the film was released during Monday Night Football and fans were ecstatic.

However, Johnson revealed that he had more than a little say in it.

?A year ago, maybe even more than that, my producer Ram [Bergman] and I sat down with the folks at Lucasfilm and said, ?OK, this is what we?re going to reveal here and there, and this stuff we?re never going to reveal until the movie comes out.?

We came up with a ?no-fly list? of, under no circumstances is this shown or that shown. It is a fascinating process. It?s something that for me, just having been a fan my whole life, suddenly being behind the curtain and seeing how it works and seeing how deliberate it is, has been really fascinating.?


Star Wars 8 Director Had Say In Secretive Marketing

10-10-2017 - Vidéo