Disney's stock has had a rough time lately, falling 4.4% in a single day earlier this month after CEO Bob Iger threw cold water on the company's 2017 profit outlook. And traders don't look like they'll ease up on selling any time soon. Also adding to pressure on Disney's stock was the company's August 8 announcement that it will terminate its streaming agreement with Netflix in 2019. If short sellers want to keep loading up on bets against Disney, they won't be met with much resistance. The cost to borrow shares to short is sitting right around normal levels, while there's also "more than enough" stock available to borrow. Looking at the big picture, while Disney is the biggest target for stock shorts in the movies and entertainment sector, the whole industry is feeling pressure. Short interest in the group is up $1.7 billion, or 29%, this year. And more than $1.1 billion of that increase has occurred in the past 30 days.
23-09-2017 - Vidéo