Date 02/12/2016 - News People
Jeff Spicer/Getty Images; Courtesy of Mattel A search for a director is also underway. Amy Schumer will star in Sony?s live-action Barbie movie. The Barbie doll, launched in March 1959 from El Segundo, California-based Mattel, is one of the biggest toy brands in the world, bringing in $3 billion annually. The studio is hoping to make an imaginative family comedy with plenty of heart, using the Tom Hanks classics Splash and Big, as well as Disney?s more recent Enchanted, which starred Amy Adams, as touchstones.
