Former Friends star David Schwimmer has been cast in upcoming six-episode sitcom Morning Has Broken on Britain's Channel 4.
The U.K. broadcaster said he will play a U.S. producer tapped to rescue a former hit British morning TV show which has fallen in the ratings. Fellow Friends star Matt Le Blanc has had success with BBC/Showtime comedy Episodes.?
Morning Has Broken co-writer Julia Davis (Hunderby) will star in the sitcom as Gail Sinclair, the self-styled "Queen of Daytime" who has enjoyed eight glorious years of high ratings and winning awards before things begin to go wrong, the program begins to lose viewers and tensions break out within the production team.
Schwimmer plays a hot shot American producer brought in to try and save the floundering show. Davis? co-writer Nick Mohammed will play one of Gail's fellow breakfast anchors, Channel 4 said.
