LeBron James is setting his sights beyond the basketball court. The NBA star and his company, SpringHill Entertainment, have signed a content creation deal with Warner Bros. that includes potential projects in film, television and other digital properties. Chairman and CEO Kevin Tsujihara announced the partnership Wednesday. He's the executive producer of the Starz show "Survivor's Remorse," and also referenced his video project "Uninterrupted" as examples. Beyond his basketball and producing career, James also recently appeared as himself in the Judd Apatow/Amy Schumer comedy "Trainwreck."