Turn your chin music up, puff your chest and get ready to face your phone for Wednesday night's Nick Jonas concert, coming to you via Twitter's live-streaming app Periscope.
Hilton will stream the "Jealous" singer's intimate set from Hilton Anatole in Dallas, his hometown, at 8:15 p.m. CT as part of the brand's entertainment campaign Hilton@PLAY. A link to the concert will appear on the HiltonHHonors Twitter account around showtime.
Musicians and brands are continuing to experiment with Periscope as well as Meerkat, two new live-streaming apps that both launched in March.
Mark Weinstein, global head of loyalty and partnership at Hilton Worldwide, told Mashable, "Streaming Nick Jonas? Hilton@PLAY concert live will allow more of our ? and his ? fans to experience what Hilton@PLAY is all about. We?re excited to partner with Nick Jonas, Twitter and Periscope to create a brand new type of experience."??
