VIDEO : Italy's Gucci bans fur, joining others in seeking alternatives

Italy?s famous fashion line Gucci has announced that they will stop using fur in its designs from next year. They are among a large group of high fashion designers that are not using real fur any more, They also said that they would sell off remaining accessories and clothing made with animal fur in a charity auction. Simone Pavesi, manager of the animal-free fashion at Italian campaign group LAV is quoted saying, ?Gucci?s decision will radically change the future of fashion.